Google announced another adjustment to their Panda rankings, this time targeting all languages except Chinese, Japanese and Korean. The official statement in Google’s Webmaster Central Blog noted that for non-English indices, this change impacted 6-9% of queries – observably lower compared to the initial US launch last February which affected 12% of English queries. This update also included a few minor changes to the English version of Panda, but shouldn’t have a substantial impact.
According to Google:
“For many months, we’ve been focused on trying to return high-quality sites to users. Earlier this year, we rolled out our “Panda” change for searches in English around the world. Today we’re continuing that effort by rolling out our algorithmic search improvements in different languages. Our scientific evaluation data show that this change improves our search quality across the board, and the response to Panda from users has been very positive.”
Webmasters are expecting major loss of traffic specifically in international areas that were not affected by previous five Panda releases.