You Have Dreams for Your Online Marketing Agency. Tune in to this Insightful Webinar and Steer Your Brainchild in the Right Direction
So far June has been an action-packed month for our valued Partners, as we’ve been busy arming them with online marketing resources, promos, and strategies they’ll need to close more clients and grow their sales like never before. On the other hand, we realize that our Partners begin their journey with Endlessrise from many different starting points, and some Partners are more experienced than others when it comes to setting up and running online marketing agencies.
In this edition of the Endlessrise VIP Webinar, I showed Partners how to set up their online marketing agencies the right way. I showed them how to create a solid foundation for their businesses, and armed them with the insights and strategies they’ll need to guide the growth of their businesses and achieve their goals.
Create a Solid Business Plan & Focus on Your Core Services
A lot of people stumble upon online marketing because they came from print advertising or sales, while others get into online marketing because they discovered they could make good money from it (at times, even making enough money to quit their day jobs). To succeed, you need to avoid some top mistakes when setting up your online marketing company.
What are some of these top mistakes? They include not creating a solid business plan, not making annual goals, failure to establish your product, failure to set up your website so that it matches enterprise standards, not investing in your own marketing, as well as not focusing on the overall business plan and living day to day in sales.
If you want your business to succeed, you need to define and solidify your core services. Also, you need to be careful about the products you add to your list of services, as adding incompatible services could derail you from your business plan. Just as importantly, you need to review your annual revenue and profit goals, and determine how many years it will take to reach these goals.
Calculate Your Value & Differentiate Your Company from the Competition
To stay on top of your business plan and steer your company’s growth, it’s also important that you calculate the value of your company now and in the future. Some of the areas you should look into include calculating your future or current gross sales, as well as your cash flow or net income.
You also need to differentiate your company from competitors by building a unique and memorable brand. A strong brand will help you build an optimal online presence that dominates the organic search results, which in turn will strengthen your reputation with leads and help you win more clients.
Market Your Own Online Marketing Company & Invest in the Right Systems and Tools
I cannot stress this enough—you need to invest in your own online marketing company. Gaining that coveted edge over the competition ties back to strong branding—you need to ensure that your business website is responsive and up-to-date, and you need to consolidate your additional web properties. You will be providing consulting and services towards brand optimization, so you must cover the essentials for your own brand first.
You’ll also need to set up your systems and tools. Set up a CRM to handle your leads, a phone system to facilitate communication, and a billing and invoice system to ensure smooth business processes. Indeed, building a strong brand and infrastructure will boost your company’s overall value.
Check out this preview of the webinar:
To create a successful, multi-million dollar company, you’ll need to make the necessary investments. Discover these and other valuable insights, strategies, and tips to boom your online marketing company so that you can play with the big boys.