Transform Yourself into a Consummate SEO Consultant & Provide Your Leads with Valuable Consultation Using the Website Audit Process
Are you a consummate SEO Consultant? Can you open your leads’ websites and tell them what needs to be improved or changed on their sites quickly? Can you identify website issues and make accurate and professional recommendations? Just as importantly, can you justify the changes you’ve recommended?
In this edition of the Endlessrise VIP Bi-Weekly Webinar, I gave attendees comprehensive website audit training. Providing your prospective and existing clients consultation through the website audit process can help you, our Partners, land that targeted one new Search Engine Optimization client per month.
On the other hand, if you feel less than confident about your skills as an SEO consultant, that’s understandable. This is because it takes time and practice to master SEO – here’s our guide which might help you: The Ultimate Beginner’s Guide to Search Engine Optimization. Search engine optimization is a process that imparts a lot of changes on a website and involves on-going strategic content publication. This is designed to increase the online visibility of your clients’ websites or web pages on organic search engine results for specific keywords.
One SEO tactic might work well on one website and work badly on another, which is understandable. SEO specialists are constantly trying to understand the ever-changing inner-workings of the search engine algorithms. In fact, the SEO industry exists because SEO specialists want to unlock the secrets of the search engines and their algorithms as they strive to improve their clients’ online presence.
While becoming a knowledgeable and confident SEO consultant might be challenging, it is not an impossible feat. This webinar will equip you with the skills and knowledge to offer expert website audit consultations. Successful consultations could lead to direct upsells to SEO campaigns.
Get Comprehensive Website Audit Training & Give Your Leads and Clients Insightful Consultations
Before your leads and existing clients invest in SEO, it’s important to conduct a comprehensive analysis of their websites beforehand. This allows us to customize a marketing campaign for them, which in turn would lead to optimal results.
A website audit report enables you to give your leads and existing clients a professional health check on their websites. This report covers web design and web structure analysis, pages and link errors, page title and meta description issues, back links analysis, URL architecting, duplicate content analysis, in-depth target keyword analysis, and other services.
In this comprehensive website audit training, I examined websites that are similar to one another, and discussed areas that need to be improved or changed. I also went over a professional website audit report and showed how the changes recommended on the website audit report were implemented on the actual site. I explained the changes that were made, highlighted why these changes were recommended, and discussed how much it would cost.
These and other concrete examples will teach you how to interpret website issues and make insightful recommendations to leads and clients.
Give paid consultations, let your leads and clients know what changes need to be made on their websites, fix critical issues, and then proceed to launch SEO campaigns with them with a determined number of keywords.
Check out this preview of the webinar: